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BuzzTheory Unveils RevGen 2.0 Innovative Revenue Generation Program for Tech Innovators
Technology marketing firm BuzzTheory’s latest innovation blends proven strategies with cutting-edge technology and...
BuzzTheory Named Global Top 10 Channel Marketing Solutions Companies by MarTech Outlook
December 15, 2023 – Phoenix. BuzzTheory, a strategic consultancy and revenue marketing agency serving tech sector...
10 Reminders Tech Marketers Should Set for 2024
Here are some reminders that all marketers should have set in the background, whether you’re using Outlook or a project management system (PMS) like Wrike, Monday, Asana … just so you don’t forget about some of those spinning plates.
BuzzTheory Delivers Live Coaching on Technology Marketing Strategy and Execution
Technology marketing firm BuzzTheory delivers tutorials live on-site today at the ChannelWise Coaching Cafe at the Channel Partners Conference and Expo.
Technology Marketing Agency BuzzTheory’s Dylan Crawford Named ACT Award Winner by Alliance of Channel Women
BuzzTheory’s Dylan Crawford was named ACT Award winner by the Alliance of Channel Women for outstanding volunteer work in the organization.
Why Your B2B Tech Marketing Doesn’t Convert
What technology marketing firms and practitioners can do about content that doesn’t connect and convert.
Google’s Phase-Out of Third-Party Cookies Explained
Learn more about Google’s controversial update to the Chrome browser that will phase-out third-party pixels and how marketers will adapt.
BuzzTheory’s Khali Henderson Shares Tips on Selling Emerging Technologies
BuzzTheory Senior Partner Khali Henderson shares tips on selling emerging technologies on CompTIA’s blog.
Tom Edington Joins BuzzTheory as Director of Client Success Services
BuzzTheory announces that Tom Edington has joined as Director of Client Success Services.
Six Steps To Increase Trade Show Lead Conversions
In-person trade shows are coming back full force in the tech space. For decades – as an event host, exhibitor and B2B...
Six Ways Content Agencies are Helping Tech Marketing Departments Cope With the Great Resignation
How to raise your content game, lower your costs and free your firm from the chaos of high turnover in marketing departments.
VIDEO: e-ChannelNews Interviews BuzzTheory Senior Partner Khali Henderson
BuzzTheory Senior Partner Khali Henderson discusses women in technology and her personal journey as a journalist, marketer and entrepreneur.
A Simple Guide for At-home Workers to Troubleshoot Their Software and Hardware Issues
This troubleshooting guide for at-home workers can help you run some diagnostics and resolve some basic issues for software or hardware.
10 B2B Technology Marketing Tips for 2022
Five B2B marketing tips for tech companies – and five for the B2B marketing agencies that serve them – to navigate marketing in 2022.
How to Implement IoT Technologies to Manage Smart Buildings
In this episode of From Promise to Profit, Khali Henderson discusses the benefits and strategies for implementing internet-of-things (IoT) solutions with Benson Chan.
How to Get out of the 10th Circle: What to Do if Your Email Isn’t Delivering
Here are 10 steps to help you solve your email deliverability issues from the IT Director at BuzzTheory.
VIDEO: What is “Marketing, Caffeinated?”
BuzzTheory Senior Partner Khali Henderson discusses “Marketing, Caffeinated” with Craig Galbraith from Channel Futures.
BuzzTheory to Sponsor Alliance of Channel Women Networking Event
BuzzTheory announced that it is a Silver sponsor of the Alliance of Channel Women ACWConnect Live! Networking Event, kicking off the Channel Partners Conference & Expo in Las Vegas. ACWConnect Live! will be held from 4:30-6:30 p.m., November 1, 2021, Lower Level, Mariners A&B at The Mandalay Bay.
VIDEO: Top 10 Emerging Technology Trends from 2021
We often think of emerging technology in terms of what’s new or what’s coming next. However, in many cases, the answer...
BuzzTheory Promotes Keith Strickland to Digital Marketing Manager
PHOENIX – JULY 25, 2021 — BuzzTheory, a full-service marketing strategy and consulting company specializing in the...
BuzzTheory’s Dylan Crawford to Serve on Alliance of Channel Women Sponsorship Committee
Marketing success strategist becomes the organization’s first active male advocate for sponsorship revenue Channel...
BuzzTheory’s Khali Henderson Named Vice-Chair of CompTIA’s Emerging Technology Council
BuzzTheory announced today that senior partner Khali Henderson was named vice-chair of CompTIA's Emerging Technology...
BuzzTheory’s Casey Freymuth to Serve on UC Riverside Design Thinking Advisory Board
BuzzTheory announced today that managing partner Casey Freymuth will join the advisory board for the Design Thinking...
BuzzTheory’s Khali Henderson to Serve on Board of CompTIA’s Emerging Technology Council
BuzzTheory announced today that senior partner Khali Henderson has joined the board of CompTIA's Emerging Technology...
Khali Henderson to Serve as an Advisor to Aspire2STEAM
BuzzTheory senior partner Khali Henderson will serve as an Advisor to Aspire2STEAM, where she will provide guidance to...
BuzzTheory Named Top Channel PR Firm by Forrester
Think channel marketing is challenging? Try adding channel PR to the mix. Forrester found that, among 25,000 public relations firms and tens of thousands more marketing firms with public relations arms, only 85 had the knowledge and experience necessary to manage the complexities of channel public relations. That’s less than one percent.
PR 101: 10 Things Editors Hate (and 6 They Like) About Your B2B PR Pitches
Earned media is more valuable today than it has ever been — boosting SEO, delivering third-party credibility, building...
10 Benefits of Adding Videos to Your Content
Atomizing your content – or breaking it into smaller pieces – is a chief driver of video marketing, video blogs (vlogs), and podcasting.
Three Big Takeaways from Adobe MAX 19
It was impossible to attend Adobe MAX this year without leaving inspired by creatives and awed by technology changes that are empowering those creatives to influence marketing, communications and entertainment at virtually every point of human interaction.