REVGEN 2.0
Strategic. Responsive. Adaptive
Boost revenue with proven
methodology, next-gen tech
and process innovation
BuzzTheory’s Khali Henderson
Announces RevGen 2.0
Better, Stronger, Faster
A Revenue Solution Tailored for today
Revenue, marketing and channel teams are contending with enormous business and technological change:
- AI and all its promises and perils
- Generative search and generative engine optimization (GEO
- Cutthroat competition for sales partners
- Longer sales cycles and larger buying teams
- Fractured buyers’ journeys and customer experience (CX)
- Being heard in the sea of content
- And…Â
There are many more, but we’ll stop there. You live these challenges, too. But here’s the important part:
RevGen 2.0 tackles all of these problems and then some.
RevGen 2.0
Strategic.
Responsive.
Adaptive.
RevGen 2.0 helps revenue, marketing and channel teams thrive amid today’s torrent of technological and market change through proven methodology, rigorous optimization and industry-leading talent, technology and tenacity.
RevGen 2.0 bridges sales and marketing gaps, lifts partner and customer experience, and increases revenue acquisition and retention.
1
STOP
Pipeline Leakage
Systematically close contact and conversion holes.
2
EXPAND
Revenue Opportunities
Build revenue activation into every program, product, asset and event.
3
HARNESS
Transformative Tech
Leverage next-gen innovations like AI, smart atomization and generative engine optimization (GEO).
A Forrester study of 25,000+ agencies named BuzzTheory a Global Top 5 Channel Marketing & PR Firm.
The Tech Has Finally Caught Up With Us
Proven Tactics powered by powerful tools
RevGen 2.0 has been on BuzzTheory’s roadmap for years. Thanks to new advancements in smart tech (AI, machine learning, scripting, etc.) and process innovation, RevGen 2.0 has become a reality.
With RevGen 2.0, you can:
- Unify end-to-end revenue marketing and sales enablement programsÂ
- Apply systematic, cross-channel, cross-distribution content monetizationÂ
- Achieve cohesive, cross-channel messaging
- Stabilize content, marketing and sales engagement activitiesÂ
- Enhance social proof and other intangibles to drive up conversions and sales
- Compete successfully for sales partner recruitment, engagement and revenue generation
- Bridge sales and marketing gaps Â
- Improve customer experience (CX) and revenue retention
- Ensure authenticity and human connection in marketing, communications and sales efforts
- Align revenue activities with internal and external priorities, opportunities and events
- Continuously test, measure and refine