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Six Steps To Increase Trade Show Lead Conversions

Six Steps To Increase Trade Show Lead Conversions

by Khali Henderson | Apr 6, 2022 | b2b marketing, Blog, Channel Marketing, lead conversion, lead generation, Marketing, technology marketing, trade show, Uncategorized

In-person trade shows are coming back full force in the tech space. For decades – as an event host, exhibitor and B2B technology marketing agency – I’ve had a front-row seat to trade show experiences and why some participants consistently outperform the rest in trade...
VIDEO: e-ChannelNews Interviews BuzzTheory Senior Partner Khali Henderson

VIDEO: e-ChannelNews Interviews BuzzTheory Senior Partner Khali Henderson

by BuzzTheory Team | Mar 10, 2022 | Blog, Channel Marketing, Public Relations, video

In this Women in Tech interview with Julian Lee of e-ChannelNews, Khali Henderson, Senior Partner of technology and channel marketing firm BuzzTheory, discusses: • The unusual path that has placed her at the center of the tech revolution • Her personal journey as a...
BuzzTheory Named Top Channel PR Firm by Forrester

BuzzTheory Named Top Channel PR Firm by Forrester

by BuzzTheory Team | Jun 3, 2020 | Blog, Channel Marketing, Press Release, Public Relations

Think channel marketing is challenging? Try adding channel PR to the mix. Forrester found that, among 25,000 public relations firms and tens of thousands more marketing firms with public relations arms, only 85 had the knowledge and experience necessary to manage the...

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  • VIDEO: e-ChannelNews Interviews BuzzTheory Senior Partner Khali Henderson March 10, 2022

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