Session examines how marketing and technology leaders can adopt AI responsibly while protecting brand integrity and...
Technology Marketing
10 Reminders Tech Marketers Should Set for 2024
Here are some reminders that all marketers should have set in the background, whether you’re using Outlook or a project management system (PMS) like Wrike, Monday, Asana … just so you don’t forget about some of those spinning plates.
Why Your B2B Tech Marketing Doesn’t Convert
What technology marketing firms and practitioners can do about content that doesn’t connect and convert.
BuzzTheory’s Khali Henderson Shares Tips on Selling Emerging Technologies
BuzzTheory Senior Partner Khali Henderson shares tips on selling emerging technologies on CompTIA’s blog.
Six Ways Content Agencies are Helping Tech Marketing Departments Cope With the Great Resignation
How to raise your content game, lower your costs and free your firm from the chaos of high turnover in marketing departments.
VIDEO: e-ChannelNews Interviews BuzzTheory Senior Partner Khali Henderson
BuzzTheory Senior Partner Khali Henderson discusses women in technology and her personal journey as a journalist, marketer and entrepreneur.
10 B2B Technology Marketing Tips for 2022
Five B2B marketing tips for tech companies – and five for the B2B marketing agencies that serve them – to navigate marketing in 2022.
VIDEO: Top 10 Emerging Technology Trends from 2021
We often think of emerging technology in terms of what’s new or what’s coming next. However, in many cases, the answer...